What is local SEO and do you need it?

Local SEO is SEO (search engine optimization) that helps your audience find you locally in search engines.

It is written in your website (if your website is complete with SEO) and it is also written on other profiles like yelp, google, facebook, etc.

If you are using google as your search engine, their local section will always show up first. If you have a business that services areas, then this is extremely important.

If you have a online business that services multiple locations, you can concentrate your local seo in several areas.

One of the great things about having a profile on social media is the local seo ranking.

Let’s say you have a restaurant in Providence, Rhode Island. If you google “top restaurants in Providence, Rhode Island, your restaurant may not show up on the organic search portion of the Google Page (since it is competitive), but where it can show up easier, is on Yelp. Yelp is usually in the top 3 results on a search engine, where most consumers will click. This gives you an advantage that you wouldn’t be able to have if you are not on yelp (etc).

The answer is Yes. Every business that is trying to attract local customers should have local seo.

Even if your business it virtual, you can still target a certain area (usually the area that you are located in).

Comments are closed.